A confidence-rooted mindset about visibility on your own terms.
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Career Narrative
Refining your career story connecting your past experiences and skills with goals and key outcomes desired.
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Custom Content Roadmap
A personalised content plan that’s aligned with your energy, voice, and values.
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Tools and Templates
Proven tools and templates to help you create content consistently — with smart AI support.
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Published Content
Multiple pieces of content that you create for your profile, pitches and more.
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Improved Self Belief
Most importantly… the belief that you can absolutely do this!
Meet Your Guides and Program Facilitators
Krista Goon & Rowena Morais
12 June 2025
Hi there! 👋
We're so glad you are here.
We're Krista and Rowena - communication specialists, entrepreneurs, writers, speakers, authors and visibility mentors with a heart ❤️ for helping women play bigger.
We don’t just teach visibility — we practise it every day. Over the years, we’ve learned not just how to be seen but how to show up with clarity, confidence, and courage. And now, we want to share what we’ve learned with you — especially if you're ready.
It's your journey of self-discovery. We’re here to guide you gently but firmly into your next chapter — where your voice leads the way. 🚀
#FromVisionToVoice #VisibilityReframed
Why Work with Us?
We built our own platforms — podcasts, websites, books, videos, events — by redefining what visibility could look like for women like us: Asian, values-driven, community-minded women who want to grow without being loud or fake.
Without overdoing it. Without the cringe. Without sacrificing who we are.
Each of us has worked with women - especially those in the corporate and business world - for over 20 years.
We get that there's an invisible script that whispers:
“Don’t shine too much.” “Keep your head down.” “Stay humble.”
It’s time to change that script — you and us together.
Spaces are limited and intentionally so — We want to provide an intimate and supportive journey for you and your peers. So this means creating the optimal environment.
Now, if this is not quite the right time for you, that's okay. You can sign up for our waitlist and remain updated.
Your voice matters — and we’re here to help you transform what you know into what helps you grow.
But I'm Not Quite Ready
Join our free Weekly Visibility Challenge instead
Separate to our From Vision to Voice program, you are also invited to join our free and ongoing Weekly Visibility Challenge. This is led by Krista Goon and Rowena Morais, founders of the From Vision to Voice program.
Each week, you’ll receive a prompt inside our private Telegram group to help you get started with showing up online. Unlike our program, this weekly visibility challenge is open to anyone anywhere in the world.
If you're wondering what goes into brainstorming and developing a program like this from scratch, we're lifting the lid on this one. We launched a behind-the-scenes (BTS) video series in June 2025 so you can get a feel for who we are, the people we serve, and the work we're doing with this program.
I’m not a content creator or influencer — is this program still for me?
Absolutely! This program is not about turning you into a social media star. It's about helping you express yourself in a way that feels authentic — whether that’s through a LinkedIn post, a company bio, a pitch, or a compelling online presence that sparks curiosity and attracts opportunities.
I don’t know what to say or write about. Will you help with that?
Yes! We’ll guide you to discover your own stories, values, and voice. You’ll build your personal Voice Bank, learn simple ways to create content, and use AI tools to support (not replace) your unique expression.
What if I can’t attend one of the live sessions?
All sessions are recorded and shared privately with participants. You’ll still get access to worksheets, tools, and community support. That said, we encourage you to attend all live workshops — it’s where the magic and connection happen.